Event promotion

Website and newsletter

We are pleased to add your event to the agenda on our website . This gives visitors, exhibitors and other stakeholders an overview of all the events we host and offers you a great place to promote yourself. Your account manager can supply a form for placing your event in our online agenda.

We send a monthly newsletter to our visitors to inform them about any approaching events – and your event can be included. Please ask your Account Manager for the submission format if you’re interested in this option.

Enhancing the visibility of your event

We have all kinds of ideas to help increase the visibility of your event, from using our own screens inside and around the RAI to various options at Schiphol airport. In doing so our in-house departments work closely with our preferred media partner. No challenge is too crazy for us…

Possibilities in and around the RAI involve advertising banners, billboards, flags, stair stickers and more. We can also create, produce and place additional signage for your event. Your account manager and our preferred partner will be pleased to discuss which options best meet your goals.

If you would also like to increase your visibility outside of the RAI area, our preferred partner can help you with opportunities via local public transport company GVB and the Dutch railway service NS.

Another option is welcoming your guests as soon as they set foot on Dutch soil. Our media package at Amsterdam Airport Schiphol will enable you to create an extra experience for international guests when they arrive at and depart from the airport for your event.

Your content on our screens via RAI Live! Unique to RAI Amsterdam...

A total solution in the field of marketing that allows event organisers to pass on interactive messages to visitors. RAI Live! is the digital, interactive narrowcasting medium of RAI Amsterdam, offering dynamic customised information to visitors on screens in all the RAI’s halls and rooms. Advertisers also have an opportunity to take their message to the right target group at the right time and location. Some 900 screens are located throughout the complex, each of which can be used to send specific messages at specific times. RAI Live! offers various options, namely:

  • 1a. Congress signage / look and feel;
  • 1b. Congress signage / look and feel / conference program on content screen / commercials / infotainment;
  • 2. Programming daily congress schedule next to the meeting rooms;
  • 3. LED-wall;
  • 4. Projectors entrance C;
  • 5. Flexible icons

Read the detailed description of all possibilities in the information sheet.


  • Technical specifications
  • Form; screens meeting rooms
  • Location screens RAI complex*
  • Location screens Convention Centre ground floor*
  • Location screens Convention Centre first floor*

*Screen locations are subject to change.

Unleash your creativity and imagine how you can best move your visitors. If most of your guests arrive via Amsterdam Airport Schiphol our screens can display aircraft departure times. Promoting special exhibition facilities or ‘just’ advertising? These too are best realised via RAI Live!.