Amsterdam, September 8th, 2026 – The seismic shift taking place in the media landscape thanks to generative AI will be on full display at RAI Amsterdam from September 11 to 14. IBC2026, the world’s largest trade show for media, entertainment, and technology, offers a remarkable glimpse into the profound changes currently underway.

AI revolution in media on display at leading IBC2026

Last week, RAI Amsterdam was at the heart of one of society’s most pressing challenges: population ageing. During the IAGG World Congress of Gerontology and Geriatrics, approximately 3,500 scientists, policymakers and healthcare professionals from around the world gathered to exchange knowledge and insights on healthy, active and independent ageing.

Global knowledge on healthy ageing at the RAI

Maurits van der Sluis joins JMIC Board, strengthening RAI Amsterdam’s global industry role

Maurits van der Sluis joins JMIC Board

The Amsterdam City Council was recently informed of this pause through an information letter from the Municipality of Amsterdam.

Work on RAI Kwartier temporarily paused

RAI Amsterdam welcomes the Zuidas Sustainability Award 2026, highlighting the impact of Donation Rooms and sustainable initiatives in the city.

RAI Amsterdam welcomes the Zuidas Sustainability Award 2026

RAI Amsterdam achieves €172 million in revenue in 2025, driven by growth in exhibitions and international events. Discover the results.

Strong year driven by growth in exhibitions

RAI Amsterdam wins the Total Talent Management Award 2026 with a data-driven and people-focused talent strategy.

Winner Total Talent Management Award

RAI Association, the majority shareholder of RAI Amsterdam, is reviewing its role as shareholder and exploring what it wants to do with its stake. This may lead to a change in the shareholder structure. No decisions have been made at this stage.

RAI Association explores options regarding shareholding in RAI Amsterdam

Our Foodmarket is a welcoming catering concept where visitors can choose from a wide range of fresh and fast products throughout the day. The layout is designed to encourage movement and flow: no queues, no fixed break times, but continuous availability of food and drinks whenever it suits the visitor.

RAI introduces Foodmarket

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The table below shows the Banner Name(s) that will appear on your stand(s). This name was provided during registration and may differ from the company name in your Company Profile. Changing your company name in the profile does not affect your Banner Name. 
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