Horecava 2009 - SCOOPS
HORECAVA 2009
 
Edition 7 – June 17, 2008
Mastic fantastic >> Pedal-powered coffee retailer >> More ultra premium grape juice >> seatguru for hotel rooms >> Italian government sends food prices by SMS >>
  Geachte heer/mevrouw,
U heeft zich aangemeld voor de Horecava nieuwsbrief. Horecava Scoops biedt u een overzicht van de laatste internationale ontwikkelingen, vandaar dat u de tekst in het Engels aantreft. We maken hierbij gebruik van de content van Springwise, zodat u gegarandeerd de laatste innovatieve ideeën 'from around the globe' ontvangt.

Met vriendelijke groet,

Joke van der Wijngaart
Beursmanager Horecava

>> inschrijven
Mastic
fantastic
Back in 2006, we covered an ancient commodity that was being marketed in a fresh way – mastiha, made from resin of the mastic tree, which is mainly cultivated on the Greek island of Chios. As we pointed out, mastiha (or mastic) is used in a wide variety of products, and Mastihashops, founded by the Chios Gum Mastic Growers Association, carry everything from mastiha-flavoured coffee, biscuits and liqueur, to toothpaste, cosmetics and chewing gum. All well-branded and sleekly packaged.
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Pedal-powered
coffee retailer
Mobile coffee carts have been around for a while, including those from Dutch MobiCcino, which we covered back in 2006. But whereas most such carts are motorised, UK-based Bikecaffe has come up with a pedal-powered and eco-friendly alternative.

Using heavy-duty cargo tricycles, Bikecaffe travels emission-free as it serves up a range of coffee blends from roasters Segafredo Zanetti and Integrity Fair Trade.
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Springwise.com
More ultra premium grape juice
Not long ago we wrote about high-end grape juices by First Blush, and recently one of our spotters came across MonaVie, another ultra premium line of alcohol-free juices that could easily be confused with wine.

Utah-based MonaVie offers both juices and concentrated gels made from 19 different fruits, all chosen for their healthful properties. First among them is the Brazilian acai berry, widely considered a health-promoting superfood, accompanied by apricot, aronia, acerola, lychee, wolfberry, bilberry and of course grape, to name just a few. Pricing is very high-end, indeed, at about USD 40 per 750 ml bottle of juice.
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Seatguru for
hotel rooms
Mapping the best and worst seats in hundreds of airplanes, SeatGuru is one of our favourite examples of transparency tyranny – the power of detailed information to help consumers find the best of the best and leave the rest behind. So we were pleased to hear about TripKick, a similar venture that's tackling another aspect of travel: hotel rooms. While TripAdvisor (which acquired SeatGuru in 2007) gives travellers access to detailed hotel reviews by other travellers, who occasionally include info on which rooms to book, there's definitely an opportunity in getting specific about individual rooms.
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Italian government sends food prices by SMS
With food prices soaring across the globe, consumers are understandably concerned. To help ensure that retailers don't pass on more of the price increases than is strictly necessary, Italy's Department for Agriculture, Food & Forestry is offering transparency by text message. Its SMS Consumatori service tracks prices for over 80 types of fruit, vegetables, meat, dairy products, fish, etc and lets consumers access them when they're out shopping.
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